March 2025

A Practical Guide to Implementing DeepSearch/DeepResearch

DeepSearch has become the new search standard, enhancing traditional search with iterative reading and reasoning. Major tech platforms released their versions (like Google and OpenAI), shifting focus from speed to depth and accuracy. Users now accept longer processing times for better outputs, driven by concepts like test-time compute from OpenAI.

DeepSearch employs a loop of searching, reading, and reasoning to find optimal answers, diverging from conventional single-pass systems. DeepResearch builds on this by generating structured research reports, addressing different needs in content quality. Key components include memory management, query optimization, and evaluation techniques. The conclusion highlights the necessity of long-context LLMs and query expansion, emphasizing a balance between usability and complexity in these systems.

https://jina.ai/news/a-practical-guide-to-implementing-deepsearch-deepresearch/

Goodbye Clicks, Hello AI: Zero-Click Search Redefines Marketing

TLDR: AI-driven zero-click searches are altering marketing by reducing organic traffic, with 80% of consumers relying on AI summaries for information. Brands must adapt strategies, focusing on optimizing for AI rather than traditional clicks, using diverse content formats and redefining success metrics to stay relevant.

https://www.bain.com/insights/goodbye-clicks-hello-ai-zero-click-search-redefines-marketing/

The Differences Between Deep Research, Deep Research, and Deep Research

Recent AI advancements have led to the emergence of “Deep Research” from companies like Google, OpenAI, and Perplexity, but the term lacks a clear definition. This post explores different Deep Research implementations, indicating it primarily involves using large language models (LLMs) for report generation through iterative searches and analysis. Various techniques, from Directed Acyclic Graphs (DAG) to trained models like Stanford's STORM, show differing depths of research and levels of sophistication. These developments illustrate an evolving landscape, though naming conventions remain confusing.

https://leehanchung.github.io/blogs/2025/02/26/deep-research/

Glif

Glif enables users to create AI mini-apps and chatbots utilizing LLMs, image generators, and more. It features a range of categories including Sci-Fi book covers, memes, AI selfies, and various generators, allowing for creative image and content generation. Users can explore, build, and budget their projects, with many interactive options for generating unique media.

https://glif.app/glifs

Beat Shaper

Beat Shaper is a generative AI tool for music production, set to launch in 2025. It offers editable AI-generated beats, basslines, melodies, MIDI, audio samples, and VST patches that integrate into digital audio workstations (DAWs). The AI is trained on diverse electronic music genres and allows artists to refine outputs with text prompts or sliders. Users retain full rights to the output, and an invite-only beta program is currently open for early access.

https://www.beatshaper.ai/

Crossing the Uncanny Valley of Conversational Voice

Sesame aims to enhance conversational voice technology by achieving “voice presence,” allowing digital assistants to engage in meaningful dialogue with emotional intelligence, natural timing, and contextual awareness. Current voice assistants are limited by emotional flatness, making interactions less engaging. They are developing a Conversational Speech Model (CSM) that utilizes transformers to create more natural speech by understanding context and adapting in real-time. Progress includes varying model sizes and an evaluation suite to assess contextual capabilities, but challenges remain in multilinguality and conversational dynamics. Future goals involve scaling models, enhancing datasets, and advancing language support, aiming for AI that better emulates human conversational nuances.

https://www.sesame.com/research/crossing_the_uncanny_valley_of_voice

“Platform Realism”. AI Image Synthesis and the Rise of Generic Visual Content

AI image synthesis, exemplified by models like DALL-E and Midjourney, aims for “realistic” representations that are often generic and biased toward white, Western cultural aesthetics. This phenomenon, termed “platform realism,” arises from billions of past images and is tailored to corporate norms and consumer preferences. The essay critiques this model, highlighting its implications for digital visual culture and arguing that AI-generated images reflect a commodified visual landscape rather than authentic representations of reality. The aesthetic is shaped by user expectations, historical context, and algorithmic outputs, resulting in a cycle of generative imagery that prioritizes familiarity over originality.

https://journals.openedition.org/transbordeur/2299

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